Fast forward through the seasons of roasting like that, too hot in the summer and too cold in the winter.
My wife saw I was hooked, and for my birthday, upgraded me to my first real roaster, the Behmor 1600 that could almost roast 1 pound. Through those early years my office became more and more popular. Many friends stopped by with coffee mug in hand. I told them all that they were officially on the “Flavor Research” team as we discussed each roast and country of origin. Well, friend told friend until one day I just couldn’t keep up. A couple friends even told friends of theirs that had restaurants…I then started dreaming bigger. That’s when Water’s Edge Coffee Roasters was born. After an equal measure of research and praying, we decided to launch our business.
I attended the Specialty Coffee Association of America’s (SCAA) National Roasting Certification course. I began roasting for a local coffee shop while investigating which roaster to invest in. I chose the North 3kg (6.6 lb) gas roaster from Mill City Roasters. It turns out I chose wisely because they went on to win Roaster of the Year from SCAA. Now everything was in place except naming our business.
Well…about 20 years ago my girlfriend at the time, and I were enjoying a beautiful October sunset. The moon was out in crescent and as the sun set, Venus appeared in the sky almost touching the crescent moon. It was so perfect that I found my arm slip from her shoulder where I wrote “Marry Me” in the sand. She lit up, and the “YES” was obvious in her eyes as she began scooping up the sand where I wrote. That sand is in a bowl in our house to this day. So that night at the water’s edge, our family began. She sketched that same sunset for the cover of our wedding announcements, and now 20 years later, it is our signature logo.